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Building the values of Diversity, Equity, and Inclusion (DEI)
into the foundation of your brand identity.
We are a branding and marketing consultancy.
Partner with us to present yourself clearly, beautifully, and authentically—with pride.
Show the world know who you are, what you do, how you’re different, what you stand for,  and why you matter.
About

As a leader, you are shaping what your organization stands for in the world. How you act is as important as what you say. When you partner with us, you’re bringing on more than a brand consultant. You’re aligning your business with a deeper sense of justice, purpose, and lasting human impact. You are leading with humanity.

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A 2025 GlobeScan survey found most Americans want companies to actively support DEI. It’s not about politics — it’s smart business.

 

DEI can't be siloed. It's not a program or an initiative. It needs to be at the heart of everything you do— creating a sense of belonging, building trust, and earning lasting brand loyalty.

Our Services

Start with Discovery! A cost-effective diagnostic engagement designed to clarify your goals and internal priorities, align your team and inform a tailored solution just for you. A small upfront investment to maximize your budget and impact.

• Brand strategy
• Brand voice and narrative
• Visual identity design
• Brand guidelines
• Website
• Marketing campaigns
• Event themes, messaging, and design

• Collateral design
• Risk-conscious DEI strategy and communications
• Coaching and advisory

Clear storytelling – Tell your story simply, boldly, and in a way that sets you apart.

• A fresh look – A updated visual identity design reflects who you truly are and how you want to be seen.

• Consistency – Every touchpoint speaks in one clear, confident voice.

• Expand your reach – Connect with new audiences who should be engaging with you but are not.

• Creative support – Bold and effective campaigns and collaterals.

• Scale with clarity – Grow with an organized brand architecture of all your offerings.

• Communicate with integrity – Speak with authenticity and care, navigate complexity with confidence.

• Something else? Let’s talk. We’re here to listen, collaborate, and figure it out together.

About

With over 35 years of experience, Frank's passion for social justice work grew out of his own journey reconciling his multi-layered identity and he wants to do the same for you.

Frank Liu Brand Justice.jpg

JUSTICE = JOY

"Inclusion is not a matter of
political correctness, it's the key to growth.
"  

-Jesse Jackson
Contact
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